Finance Industry: Credit Card Inspire [AU]

Audience analysis across the credit card industry

The credit card industry is the cash cow of the Financial sector and for that reason it has become an extremely competitive market for all the businesses wanting to get a cut of the profits.

This inspire explores the different credit card demands in the market; the influence of aggregator sites on the industry; the Big 4’s position in the market and who the different credit card audiences are in order to help inform related media planning and marketing decisions.
Download this inspire and learn more about:
  • The growth in demand for Credit Cards over time
  • Analysing the competitive landscape of the different types of credit cards
  • Understanding the influence of the big 4 banks and aggregator sites
  • Understanding a range of different audiences that are in the market for a credit card
Missed our previous Inspire?

Last month we released our Automotive Inspire. The Inspire featured insight on:
  • Seasonal trends - The seasonal trends across SUVs & Automotive Industry
  • Search demand - Looking into consumer demand around searches for SUVs
  • Product & brand demand - Looking at uplift in demand that coincide with new releases
  • Audience lifestyles - Identifying the audience behind SUV review searches
You can download the Automotive Inspire here.
Credit Card Inspire
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Want more credit card insights? Contact the Hitwise team today.