In a short time, mobile devices have surged ahead of traditional computers in consumer demand and online traffic. More mobile devices are being shipped than desktops and laptops, and soon mobile will account for the majority of website visits overall. For many sites and industries, mobile has already crossed that threshold.
Marketers who think there is still time to prepare before the mobile tipping point occurs should take note that mobile devices already account for a majority of online searches, and the time for action is now.
Download this report and gain a more detailed understanding of the world of mobile search including:
• The topics and themes of searches that are more likely to be conducted on mobile devices
• Industry-specific trends in mobile search covering: Retail, Banking and Travel
• Tips for prioritising content to be optimised for mobile devices.